Jumbo-Visma CEO Richard Plugge on Building Cycling’s Modern Superteam
Jumbo-Visma boss Richard Plugge breaks down how his team went from worst to first through a lengthy series of incremental improvements
New BTP Podcast
My Beyond the Peloton Podcast co-host Andrew Vontz and I sat down with Jumbo-Visma Managing Director/CEO Richard Plugge to discuss how he transformed the down-and-out Rabobank team into the modern winning machine that is Jumbo-Visma.
We asked Richard how he went from being the team's communication officer to owner/CEO in just six months following the 2012 season and how, since, the team has become the best in the sport, surpassing teams with significantly larger budgets, by slowly building out a framework to identify and develop the sport's best young talent.
We also get into the financial future of both his team and the sport, the team's decision to send Jonas Vingegaard and Primož Roglič to the Vuelta a España, and much, much more.
Listen on Apple, Spotify, and anywhere else you find your podcasts.